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How to Reclaim Savings with Recycled Diamonds

If you’re not familiar with “recycled” diamonds, but you like the idea of improving your margins and offering your customers top quality natural diamonds, read on. Recycled diamonds look and feel the same as natural, newly manufactured diamonds, but are typically available at a lower cost. In addition to saving money with recycled diamonds, you…

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Facebook Live Jewelry Sales
Facebook Live Jewelry Sales

Facebook Live Jewelry Sales You may have noticed when scrolling through your Facebook newsfeed people posting live videos and asking for interactions from their viewers.  These Facebook Live events are becoming the new way to have sales and create a buzz about your store on social media. It’s a great platform to generate sales through…

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3 Ways to Build an Email List
3 Ways to Build an Email List

3 Ways to Build an Email List Email marketing is a rewarding tactic to use in your advertising strategy. You can use email marketing to send updates about your store, news about upcoming sales and even Happy Holiday wishes to your previous and potential customers.  A monthly, bi-weekly, or weekly newsletter is an opportunity to…

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Instagram
Creating a Business Instagram Account

Trading Tip of the Week  As your business transitions to cater to the online market, an Instagram account is an important tool to take advantage of to showcase your jewelry. With over one billion users, it is one of the largest social media platforms in the world. To start creating an Instagram business account, you…

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Facebook logo on a phone screen
Creating a Facebook Page

Creating a Facebook Page – Trading Tip of The Week Nearly 2 billion people access Facebook daily, making it the most accessed social media network.  Getting out there can be scary, but creating an interactive, fun, and engaging Facebook Business Page is a great way to interact with customers and is relatively simple. All you…

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