Trading Tip: Use SEO to Sell at Every Opportunity! There are 6.9 BILLION Google searches a day worldwide, and over 25% of those searches originate in the U.S! This is the largest potential audience you will ever reach, as Google is the most visited website WORLDWIDE. If you’re interested in how to make sure your business reaches this audience,…
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Here we have outlined some of the most important parts of a GIA diamond grading report, and why they matter when buying and selling diamonds.
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H. W. Beattie and Sons, Cleveland’s Fine Jewelry History A groove worn into the floor of the historical Cleveland Arcade tells a story of shoppers stopped in their tracks over the decades. What would halt the procession of shoppers and the city’s flow of sidewalk traffic so abruptly? A display of jewels centered in the…
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3 Ways to Build an Email List Email marketing is a rewarding tactic to use in your advertising strategy. You can use email marketing to send updates about your store, news about upcoming sales and even Happy Holiday wishes to your previous and potential customers. A monthly, bi-weekly, or weekly newsletter is an opportunity to…
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Trading Tip of the Week As your business transitions to cater to the online market, an Instagram account is an important tool to take advantage of to showcase your jewelry. With over one billion users, it is one of the largest social media platforms in the world. To start creating an Instagram business account, you…
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Word of mouth is still a great reference tool to build awareness of your store. However, it should not be the only way that prospective customers can gauge your business’s reputation. Our Trading Tip of the Week focuses on how your business can take small steps to increase your Google reviews.
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RB Grampp Sr., CEO, and founder of Bluestone Trading Company Inc., age 74, grew up in Pepper Pike, Ohio. He was an entrepreneur for as long as he can remember, from optimizing his paper route at 12 years old to starting Bluestone Trading, an international diamond wholesale organization that has grown to include his family.
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Bluestone Trading Company Inc. is now offering lab-grown diamond screening for free as a service to fine jewelry and diamond retailers, pawnshops, and probate, estate and trust attorneys nationally.
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